Feta PDO promotional program proudly participated in the prestigious international exhibition Saudi Horeca 2024, held from 25–27 November 2024 in Riyadh, Saudi Arabia. This participation was part of the European program, “Information provision and promotion measures on Feta PDO in the United Kingdom and Saudi Arabia,” aiming to showcase the unparalleled quality and authenticity of Feta PDO cheese (Protected Designation of Origin).
Visitors of the stand had the opportunity to explore the unique characteristics of Feta PDO—its rich heritage, traditional production methods, and exceptional flavor. The promotional team engaged with food enthusiasts, industry professionals, and chefs, highlighting how Feta PDO elevates culinary creations.
Saudi Horeca 2024 provided an excellent platform to foster connections, inspire new culinary ideas, and strengthen awareness of Feta PDO’s authenticity. The program continues its mission to share the exquisite taste and tradition of Feta PDO with the world!
